File #: 25-025    Version: 1 Name:
Type: Resolution Status: Passed
File created: 12/4/2024 In control: Elder Care Committee
On agenda: Final action: 2/10/2025
Title: AUTHORIZING A RENEWAL AGREEMENT WITH BRAWN MEDIA REGARDING MEDIA AND MARKETING SERVICES FOR THE SHAKER PLACE REHABILITATION AND NURSING CENTER
Sponsors: Elder Care Committee
Attachments: 1. Cover Letter TMP-6188, 2. RLA Form 6188, 3. RFP-2021-108, 4. Reso 510 of 2023, 5. brawn-first-renewal, 6. 25-025 EC 2 - TMP-6188 - Authorizing_Agreement_Brawn_Media_for_Services_at_Shaker_Place_RNC

RESOLUTION NO. 25

 

AUTHORIZING A RENEWAL AGREEMENT WITH BRAWN MEDIA REGARDING MEDIA AND MARKETING SERVICES FOR THE SHAKER PLACE REHABILITATION AND NURSING CENTER

 

Introduced: 2/10/25

                     By Elder Care Committee:

 

                     WHEREAS, The Executive Director of the Department of Residential Health Care Facilities has requested authorization to enter into a renewal agreement with Brawn Media regarding media and marketing services for the Shaker Place Rehabilitation and Nursing Center in an amount not to exceed $100,165 for the term commencing January 1, 2025 and ending December 31, 2025, the second of two one-year options to renew, and

 

                     WHEREAS, The Executive Director has indicated that Brawn Media will continue to assist the Department with rebranding, website management, brochures, advertising, online reputation services, organic social media, annual web hosting, photo shoots, and media campaigns for staff recruitment and resident informational services, now, therefore, be it

 

                     RESOLVED, By the Albany County Legislature that the County Executive is authorized to enter into a renewal agreement with Brawn Media, Albany, NY 12205 regarding media and marketing services for the Shaker Place Rehabilitation and Nursing Center in an amount not to exceed $100,165 for the term commencing January 1, 2025 and ending December 31, 2025, and, be it further

 

                     RESOLVED, That the County Attorney is authorized to approve said agreement as to form and content, and, be it further

 

                     RESOLVED, That the Clerk of the County Legislature is directed to forward certified copies of this resolution to the appropriate County Officials.